MUSEUM OF SCIENCE AND INDUSTRY

CHALLENGE

ATTRACT NEW AND RETURNING VISITORS.

SOLUTION

Our data revealed the neighborhood’s most interested in museums, seasonal trends, and customer behavior.  

We used this data to narrow down our audience to three segments: 1) High Value Prospects 2) Chicago Residents, and 3) Drive-Market Residents. We developed custom on- and offline content—from banner ads and billboards to social graphics and videos—that would uniquely connect with each segment.

IMPACT

DROVE A

POSITIVE 

Return on MSI’s investment in online ad dollars.

EXCEEDED WEBSITE

Traffic goals by 107%.

SIGNIFICANTLY

IMPROVED

Average cost per acquisition over its previous agency partners. 

CAPABILITIES
INTERESTED
IN PARTNERING
WITH US?
We love a challenge big or small, local or global. So don’t hestiate to reach out.
HOWARD
MOGGS
+1.310.845.3035

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