ONE YOU

A suite of digital services to drive behaviour change

CHALLENGE

CHANGE BEHAVIOUR AMONG 40-60 YEAR OLDS, TO MAKE BETTER LIFESTYLE CHOICES.

SOLUTION

We designed and built a series of digital tools across web and mobile applications that combined modern technology, behavioural science, data analytics and user-centred design.

The 8 tools covered topic areas including: smoking, eating, alcohol, exercise, sugar, stress and sleep.

IMPACT

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5M
82%

users of the different services, since launch.

increase of active users on different services, since launch.

quote

The response to One You has been fantastic and we have been delighted to see such a positive reaction in the media, from our partners and from the public.”

Jonathan Warburton, Chairman of Warburton
LATEST WORK

WARBURTONS

PRIDE AND BREADJUDICE

MC GRINDAH’S DEADLIEST DUPES

SANTANDER

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