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ENGINE INSIGHTS MOTHER'S DAY SURVEY REVEALS...

Americans’ Shopping and Visitation Plans in The Age of COVID-19

This Sunday, May 10th is Mother’s Day, and it will be an unparalleled one as Americans across the nation are faced with COVID-19 and what that means for one of our most celebrated and beloved holidays. The ENGINE Insights team conducted a survey to discover just how the coronavirus will be impacting all of us this Mother’s Day – from how and where we are shopping to whether we plan to visit our Mothers in-person (and the precautions we will be taking) to virtual plans.

Take a look at some of the key insights from the survey below:

How do you plan to shop for Mother’s Day this year? 

Mother's Day 2020

Shopping online (by generations) – Gen Z and Millennials are much more likely than the older generations (Gen X and Baby Boomers) to shop online.

Mother's Day

Where do you plan to shop ONLINE for Mother’s Day?

Mother's Day

What do you plan to buy for Mother’s Day this year?

Mother's Day

Will COVID-19 PREVENT you from visiting your mother IN-PERSON on Mother’s Day?

Mother's Day

Which of the following will you do while visiting your mother in-person?

Mother's Day

Which platform do you plan to use for video conferencing with your mother on Mother’s Day?

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