ENGINE SHORTLISTED FOR FOUR CLIO ENTERTAINMENT AWARDS
ENGINE has been nominated for four 2019 Clio Entertainment Awards for its work on HBO’s “The Sopranos – Nicknames” campaign! The campaign honored the 20th anniversary of The Sopranos by having HBO’s official Twitter handle offer Soprano-inspired nicknames to anyone who tweeted them their first name. The response was immediate – television networks, brands and celebrities alike wanted in on a Soprano nickname, including ABC’s “Good Morning America,” Wendy’s, Olive Garden, GIPHY, Lin-Manuel Miranda, Macaulay Culkin and Laura Dern, just to name a few! In total, it garnered over 3 million impressions.
ENGINE is nominated in the following categories:
- Television/Streaming: Digital/Mobile & Social Media Technique (Copywriting)
- Television/Streaming: Innovation (Television/Streaming)
- Television/Streaming: Social Media (Single Platform) with HBO
- Television/Streaming: Social Media (Social Post) with HBO
The winners will be revealed during an awards ceremony on Thursday, November 21, 2019 at the Dolby Theatre, Hollywood, CA.
About the Clio Entertainment Awards
Clio Entertainment, formerly The Clio Key Art Awards, is the original and definitive awards program celebrating creativity in the entertainment business. It honors an evolving industry that regularly pushes boundaries, permeates pop culture and establishes a new precedent for entertainment marketing around the globe. Established in 1971 by The Hollywood Reporter, the awards program became a Clio property in 2015 and continually evolves alongside the industry to recognize excellence in marketing, communications and emerging media across film, TV, live entertainment and gaming
The holidays are when we all come together and celebrate the unique and wonderful differences that each and every one of us brings to the table. This season we will continue that tradition in true ENGINE form.
This year we are honored to make a donation to the Marcus Graham Project (www.marcusgrahamproject.org) on behalf of all our amazing clients and partners.
EMX, a leading marketing technology company and digital media exchange, and Viamedia, a leading cross-platform local video advertising company, announced today the successful trial of QTTTM, Viamedia’s cloud-based patent-pending advanced television advertising product which is the first to use digital standards to programmatically request and receive ads from a digital ad exchange to enable live linear cable television ad insertion in real-time utilizing existing cable TV ad insertion infrastructure.