PUBLIC HEALTH ENGLAND

ONE YOU

Strategic thinking to shift lifestyle choices.

CHALLENGE

Our challenge was to work with PHE to build a suite of digital services that drove behaviour change. The hard part would be creating something informative but that people would also engage with.

SOLUTION

We designed and built a series of digital tools across web and mobile applications that combined modern technology, behavioural science, data analytics and user-centred design.

The eight tools covered topic areas including: smoking, eating, alcohol, exercise, sugar, stress and sleep. The tools helped users understand how even small changes could positively impact their lives.

IMPACT

Over 5 million users have taken advantage of the services since launch.

The How Are You questionnaire has seen a completion-to-start ratio of 75% versus an original target of 30%.

quote

The response to One You has been fantastic and we have been delighted to see such a positive reaction in the media, from our partners and from the public.”

Kevin Fenton, Director of Health & Wellbeing
INTERESTED
IN PARTNERING
WITH US?
We love a challenge big or small, local or global. So don’t hestiate to reach out.
GRACE
PYNE
078 1860 6917

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