SMALL BUT MIGHTY: THE RISE OF THE NANO-INFLUENCER

Heard of nano-influencers? If not, no problem you can learn how they have flourished in the last year in our latest blog post.

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RACISM IN CASTING: WE HAVE A RESPONSIBILITY TO END THIS NONSENSE

The industry needs to take a good, hard look at itself after Jo Malone removed John Boyega from its Chinese ad.

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FAREWELL TO SILOS

This morning, Strategy Director Suzi Bentley-Tanner led a stellar conversation with Scott Somerville, Head of Advertising, Campaign and PR at E.ON. It’s no surprise that CMOs and senior marketeers are really under pressure to perform magic tricks right now…

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LET’S USE THIS RECESSION TO BREAK NEW CREATIVE GROUND

“The hard times are here.” These are the words that our chancellor, Rishi Sunak, used to mark the fact that the UK had officially entered a recession we all knew was coming.

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WE NEED TO BEGIN REALLY ‘SEEING’ WHAT’S GOING ON AROUND US

ENGINE Creative CSO Gen Kobayashi writes about his lessons learned from Ways of Seeing. Which was first published in Campaign.

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JOURNALISM TO RISE TO THE CHALLENGE OF THE NEWS NORMAL

Covid-19 has presented the media with its biggest challenge in generations, what does that mean for journalism, politics and business?

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PUBLIC SECTOR: TRANSFORMING UK LIVES

At ENGINE, we have a long legacy and true passion for supporting the public sector, strongly centred around designing and building digital services.

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DEVELOPING YOUR JUNIOR EMPLOYEES IS SMART BUSINESS – EVEN DURING COVID-19

The past few months have been a whirlwind: working from home full-time, countless virtual quizzes and a steeply declining ability to interact socially… not to mention adjusting to the emotional rollercoaster that is life during a pandemic.

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AUTHENTIC NARRATIVES: LESSONS FROM MY FIRST VIRTUAL PLANNING CONFERENCE

As trends become increasingly user-led, and expectations to address social issues increase, the onus is on brands to stay relevant and authentic.

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THIS MUM RUNS THE WORLD

In 2015, Mel Bound posted on a local Bristol Facebook group asking if any mums would join her for a much-needed run that evening. Read on to find out what happened next.

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